Measure the performance of your PR

Monitor your media coverage and get actionable insights that help you focus on creating successful PR campaigns.

How we help

Catch negative coverage on time and turn it into positive publicity

Stay on top of all conversations and respond instantly to negative feedback. Benefit from timely crisis management with daily alerts that identify potential escalations.

Get in-depth reputational analytics reports that analyse sentiment, follow competitors, and interpret conversations about your brand in various regions to better anticipate and defuse a crisis before it happens.

Customise alerts, reports, and briefs to your needs

Our end products are highly customisable and can contain any key metrics you need to reach your PR goals. You also decide the length and frequency of our alerts and reports to optimise your daily workflow.

Make sense of any volume and type of content

Track any industry and market in over 45 languages. Our multilingual team has extensive cultural knowledge and can quickly decipher meanings behind all types of user-generated content as well as analyse and summarise large volumes of media coverage.

Identify new business opportunities

Track multiple industries and identify thought-leaders, influencers, organisations, and publications. Spot gaps in the market early and build productive PR and marketing strategies that can help you elevate your brand by partnering with the right people and companies.

Get the best results from automated monitoring services

Work with various consumer intelligence platforms and we can help you minimise machine error by improving your keyword selection, cleaning spam, and reassigning topics and sentiment where necessary.

Read more

Contextual targeting

November 13, 2023

Choosing Context Over Cookies: A Multilingual Approach to Contextual Targeting

Contextual advertising is rising in popularity on a global scale. Learn how implementing a multilingual approach to your business can maximise your contextual targeting efforts.

A Data Pro, Context, Cookies, Media Intelligence, Media monitoring, Targeting

November 6, 2023

From Memes to Meaning: Annotating Images for Political Propaganda Detection with AI

Recognising political propaganda techniques when annotating memes requires proper training. Learn how professional annotators can train AI to comb through immense volumes of content, find patterns, and automate time-consuming tasks.

A Data Pro, Media monitoring, Memes, Political Propaganda

November 3, 2023

From Global Communications, Measurement and Web Data Extraction, A Data Pro Covers it All!

In October, A Data Pro’s professionals popped up in different parts of Europe and Asia where they fostered international connections and explored new opportunities for collaboration and knowledge exchange.

A Data Pro, International Conferences, Media Intelligence, Team

October 30, 2023

From Crisis to Control: 6 Ways Media Intelligence Impacts FMCG Recall Response

If not handled properly, product recalls in the FMCG sector can break consumer confidence. Learn how media intelligence can help you avoid or navigate a FMCG recall crisis.

A Data Pro, crisis management, Fast Moving Consumer Goods, FMCG, Media Intelligence

Fintech Rivalry Blog Post Cover

October 23, 2023

Global Fintech Rivalry: Gain a Competitive Advantage with Media Intelligence

Learn how media intelligence can help fintech companies make informed decisions, track industry trends, and respond swiftly to market shifts, ultimately securing their position at the forefront of financial technology innovation.

A Data Pro, Fintech, Media Intelligence, Media monitoring

October 16, 2023

Why Outdated Sanction Lists Pose Serious Risks: Staying Ahead in Compliance

Using outdated sanctions lists can result in unintended consequences and failed compliance efforts. Learn how to stay ahead and avoid sanctions and penalties!

A Data Pro, risk and compliance, Risk Intelligence, Sanction Lists

October 9, 2023

Maximise Your Black Friday Profits with Media Intelligence

Planning your Black Friday marketing strategy? The difference between soaring profits and missed opportunities often hinges on the ability to harness the power of media intelligence.

A Data Pro, Black Friday, Media Intelligence, Media monitoring, Profits

October 2, 2023

Beyond the Lab: How Media Monitoring Enhances Pharma Adverse Event Surveillance

Every medication that finds its way to the pharmacy shelves does so only after rigorous research, stringent testing, and exhaustive scrutiny by regulatory bodies. But adverse events can still happen. Find out how to promptly identify them!

A Data Pro, Adverse Events, Media monitoring, Pharma Adverse

September 25, 2023

Rebranding with Media Intelligence: Unlock Opportunities for Success

Rebranding can breathe new life into stagnant brands, rekindle consumer trust, and open doors to untapped opportunities. But to successfully rebrand, you will need to have proper insight into your current standing.

A Data Pro, Media Intelligence, Media monitoring, rebranding

September 18, 2023

PEP Risk Categorisation: Differentiating between High, Medium, and Low-Risk Entities

Being politically exposed does not make someone a criminal, nor does it imply that they are involved in illegal activities. But they do pose a bigger risk than the regular individual.

A Data Pro, AML, KYC, PEP, risk and compliance

September 11, 2023

AML Regulation Updates: Key Changes and Impacts on Global Financial Systems

Discover how AML laws have evolved due to geopolitical shifts and technological advances. Explore the impacts on financial institutions and the importance of international collaboration.

A Data Pro, AML, Global Financial Systems, risk and compliance

September 4, 2023

Crafting an Effective Media Monitoring Report for Your C-Suite

Staying informed and responsive to shifting market dynamics is paramount for effective decision-making at the highest levels of an organisation.

A Data Pro, C-Suite, Machine Learning, Media Intelligence